YOU JUST READ THIS ON SOCIAL
- “Just go for the ball.”
- “Why aren’t you trying?”
- “If you really cared, you’d show it.”
- “Stop being lazy.”
Those aren’t observations.They’re judgments.
And they’re everywhere in youth sports.
Not because people are bad.But because the system is rushed.
You cannot demand becoming. You have to teach it.
Performance is what shows up on the scoreboard.
Becoming is what creates the person who can handle the scoreboard.
Adults can demand performance.But becoming only grows through training, reps, and safety to learn.
When we confuse the two, we start punishing kids for not being something we never taught them how to become.
WHAT’S REALLY HAPPENING
Most coaches and parents think they’re asking for effort.
What they’re actually asking for is:• reassurance• urgency• emotional proof• visible intensity
In other words:“Show me you care in a way I recognize.”
But kids were never trained how to do that—or even what it means.
So they guess.They act.They perform.
That’s not leadership.That’s survival.
THE “GET ON THE CURB” PROBLEM
A mom yells at her child:
- “Get on the curb!”
The child keeps saying,
- “Okay, mom!”… but doesn’t move.
Finally the child asks:
- “Mom… what’s a curb?”
This happens every day in sports.
We say:
- “Lead.”
- “Compete.”
- “Want it more.”
- “Go for it.”
But we don’t explain:
- what that actually looks like
- how to practice it
- how to fail safely while learning it
So kids don’t “become.”
- They perform what they think you want to see.
Here’s the truth no one wants to say out loud:
• Coaches are judged by wins.• Practices feel like tryouts.• Playing time feels scarce.• Development feels risky.• Patience feels expensive.
So practice stops being a place to learnand becomes a place to prove yourself.
That’s a terrible environment for becoming.
Coaches feel frustrated.Parents feel anxious.Kids feel exposed.

Say what you saw. Don’t sentence the kid.
Observation sounds like: “I noticed you hesitated going for that ball.” Judgment sounds like: “You’re not trying.” Most kids don’t stop trying because they’re lazy. They stop because they’re unsure—and afraid of being wrong again.
Leadership starts with:• self-awareness• self-command• consistency• humility
Those things take time.They must be trained.
If you want a team of leaders, you don’t demand leadership.
You build it—on purpose.
“We punish what we never trained—and judge what we never explained.”

At Alpha, we do things differently
- slow things down long enough to teach growth
- give kids language for what they’re feeling
- separate identity from performance
- train leadership as a skill, not a personality
- create safe reps for becoming